Museum Traffic Counters and Analytics

Improve Customer Traffic and Experiences at your Museum

With collections of priceless works of art and history, it only makes sense to ensure the experience for visitors is first class as well.  Museums around the world are constantly looking to improve traffic metrics and create experiences that exceed their visitors’ expectations. In order to improve these experiences, understanding visitor data is critical. 

Understanding how people move through and engage with your space is highly important in making informed decisions to ensure better management and efficiencies for your organization.  

Whether looking to increase entries into your museum, encourage visits to certain exhibits or halls, track engagement and conversion rates, or better manage occupancy levels, it’s essential to have a strong hardware and software system to capture and manage this data and obtain insights to help you create positive changes.

Start with an analysis of your space

As industry experts in understanding how people move through built environments, Scanalytics will help you create a strong and efficient data system to capture accurate deeper visitor data and provide insights to ensure you’re able to make smarter decisions about your space.

We work with you to discuss your goals and objectives in understanding your space. We’ll conduct a full audit of your current data capture systems and once completed, will be able to offer you a variety of solutions to best accomplish the objectives. Learn more about our foot traffic system analysis.

Whether you’re interested in our proprietary floor sensors, have existing hardware in place like cameras or beam-counters, or looking for a new suite of tools and processes, we can help recommend the best path for you in order to help improve the visitor experience while also finding ways to improve revenues and decrease costs with more efficient traffic counting.

With Scanalytics, you’ll see a variety of benefits to your operations and bottom-line. 

Benefits

• Capture museum visitor traffic to have more accurate counts on total occupancy within your space.

• Track display, exhibit, and attraction zones to understand where and how long people are spending their time within your space.  

• Improve operational and energy costs by understanding which areas are in use and how to adjust staffing, security, as well as making sure there are efficiencies with HVAC and lighting

• Test space design changes for optimal engagement and conversions

• Plan and test displays and marketing to improve traffic and conversions